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June 07, 2008

Upcoming RubyFringe Talk: Do the Hustle

Sales is an art that very few technical people have mastered. Very few. It takes patience, confidence, empathy and whole slew of other skills mixed together -- a brew that is seriously difficult for many geeks to figure out.

In my RubyFringe talk, I will leverage my experience successfully selling consulting services for both Thoughtworks and Hashrocket to answer some of the following questions:

  • How do I figure out how to price my services?
  • How do I figure out the kind of work I want to sell?
  • How do I write contracts and statements of work?
  • What about proposals?
  • And RFPs? (Requests for Proposal)
  • How do I close the deal?

The word "hustle" can mean "to sell aggressively" and has a mostly negative connotation, but the main reason I used it in the title was for catchiness. (And, I guess, also cause I like the disco song of the same name.)

I hear there's only a few registration spots left.

If you read this far you should probably follow me on twitter:


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